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Social Media And Your Wedding

March 14th, 2012 by Jeannine

Social Media and Your Wedding

Social media connects us all and it can be a great asset to planning your wedding. I sought out the expertise of social media expert Chris Chong. You may know Chris as one half of Butter Studios, but he is also a social media enthusiast who recently created So-Me Workshops. Together, we’ve come up with ways on how various social media platforms can help you with your wedding.


Almost everyone has a Facebook account. Facebook is the most popular form of social media and businesses are catching on. Chris and I both agree that it is a fantastic way to search for vendors, as well as find feedback from clients. Simply scrolling down a Facebook Page’s wall can reveal little notes and comments from previous clients (or even vendors who they’ve worked with) that say how much they liked, or perhaps didn’t like, that vendor’s services. It can definitely be more up-to-date than a company’s testimonial page on their website. Those commenting on Facebook pages are most likely recent clients too, which will give you a better idea on how active the vendor is in the industry. Check the Recommendations box for more reviews, if they have it available.

A well-updated Facebook page is something you should look for too. Chris says…

“If the last post or highlight was posted a year ago then that could be a tell tale sign of this vendor’s success. Professionalism, personality, and skill all play a part in each business’ success! What does their page say to you?”

Keep in mind that although the Facebook trend is growing, not all businesses (including reputable businesses) have caught on and created a page yet.

Another great thing Chris suggests is to look at the upper right hand corner of the page and it will tell you how many of your friends “Like” that page. If the page has the new Timeline, it will look like this instead:

“Reach out to them and see if they can provide firsthand experience stories to share with you!”

There’s nothing better than a friend’s honest opinion!

Facebook is also a great way to plan out wedding-related events such as showers, stags, and stagettes. All events can be hidden of course to hide your plans from Facebook friends who aren’t invited to your wedding. The great thing about it is that everyone invited can put their two cents in on the discussion for everyone to see and not have your inbox bombarded with so many messages.


Not a lot of people have the time for Twitter but I think you should get an account anyway, even if you don’t tweet. Just observe… a lot of wedding vendors are on Twitter and most are posting updates of what they’ve been doing, uploading photos of projects or weddings they’re currently at, or status updates that will tell you loads about their personality. If you enjoy reading them, the higher the chance you’ll get along with them in real life.  Chris agrees…

“Twitter is generally used as public relations tool and could give you a glimpse of the personality and professionalism behind the business. I wouldn’t spend too much time on reviewing the business’ tweets but it does not hurt to take a peek and see if you are dealing with someone that shows promising signs of being fun yet professional on your special day! Also see what others are saying about this business’ service!”

Another good reason to join Twitter is to join CONTESTS! Lots of blogs (including Vancity Bride) use Twitter as a means to enter to win prizes… a simple tweet or retweet is usually all it takes!


Google+ is still a baby in the social media world but it doesn’t mean you should count it out. People submit reviews on Google too so it’s another good way to find more feedback on a vendor. Chris recommends…

“Next time you Google search a company, click on the ‘Maps’ link on the left of Google. The company might have submitted their information to appear in Google Places. Usually a drop pin with a letter within’ it would appear on the left hand side once you do a search on a company. Click on the company’s name beside the pin and you will be transferred to a new page. This is where you might be able to see sample photos or videos that the company would have uploaded, but more importantly, this is also where you can find Reviews submitted by other Google users. Like Facebook, there is more accountability within’ this feedback as it can be linked back to the reviewer’s Gmail account.”


Pinterest is an addiction… I mean, a handy tool for creating inspiration boards for your wedding, home, or even wardrobe. You can pin your favourite photos from websites onto your own virtual pinboard to keep for yourself as a reminder or to share with your friends, family, or even your wedding planner so they are in the loop of what your wedding vision is. You can even create multiple pinboards so you can sort your pins into different categories. It is invite only and you can request one yourself but I hear it can take a few days before you can sign up. Better yet, ask your friends (and Facebook friends!) to see if anyone can invite you, once invited by a friend you can sign up right then and there and start pinning. A warning… your first pin session may be a long one ;) It was for me!

Last but not least, just because you can’t find a particular vendor on Facebook or Twitter doesn’t mean you should discount them! Not every business is as readily available on the Internet as we would like them to be. Social Media channels are just a great starting point when researching your wedding vendors and getting a sense of the personality behind the business. I’d like to thank Chris for taking the time to share his social media knowledge with us. Chris conducts Social Media Workshops for entrepreneurs and inquiring minds alike, you can find all the details here.

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  • March 14th, 2012 at 12:56 pm
    Christina says:

    I think Pinterest and Evernote should be used by every bride!!! :)

  • March 14th, 2012 at 5:22 pm
    Gina Chong - Butter Studios says:

    Thanks for the post Jeannine!

  • March 14th, 2012 at 6:59 pm
    Chris Chong says:

    My pleasure Jeannine! Love your writing style and the use of your blog to help every soon-to-be brides and grooms out there! Happy planning all!


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